How I Launched My Crochet Business
One of the most common questions I receive is about how I began my crochet business and the advice I can offer those looking to start their own. In this post, I’ll share my personal tips I used to grow my business and share the free resources I found and still rely on to improve and grow my business. These efforts have allowed me to build a following of nearly 90,000 followers and do my business full-time.
What You Need to Know as a Crochet Seller
Selling your handmade crochet items isn’t just about being good at making cute things. There is so much stuff in the background of your business to make it work and be successful. It’s about showing up consistently online, presenting your work well, and learning how to attract the right customers.
Here are some simple steps to follow when wanting to start a crochet business and sell your products:
- Take high-quality photos
Using natural light and a clean background is a must. If you can, include photos of your item being used (like holding a plushie, wearing a beanie, etc.). - Be consistent online
Posting once a week is better than five posts in one day and then disappearing for a month. Show up regularly, even if it’s just a story or one post every two to three days. Going days,week or even months between post can prevent your page from showing up in searches. - Don’t use AI-generated images
If you’re selling finished items, your photos need to show what you actually made. Customers want to see the real thing, not a digital mockup. - Follow and learn from trusted crochet biz mentors
Some amazing creators give away free content to help you grow, without gatekeeping.
Now let’s talk about the helpful and free resources I used to build my business
As a maker you don’t always have new products or images to post on your socials daily, here are some tips on repurposing your content, [Read Here]
Ashley from A Crafty Concept
Ashley is a crochet designer and handmade business mentor who focuses on crocheters selling finished items. She’s built a recognizable brand and now shares what’s worked for her on her blog and YouTube channel.
What she has to offer:
- A free content calendar to help plan your posts and promos
- Tons of product-based pattern ideas (like keychains and plushies) that are designed for sellers
- Free tutorials on branding, packaging, and customer connection, she sends a free label every Wednesday on her newsletter that you can use.
Here are some links to her blog that’s is super helpful for beginners
For more tips and tricks visit Ashley’s blog: A Crafty Concept
Looking for a more passive income? Writing and selling patterns is the most popular way for crocheters to make a passive income without having to sit hours on end to make things. [Read Here]
Pam from Crochetpreneur
Pam is a business coach who helps crocheters (especially those selling finished items) grow their handmade businesses. Her style is calm, real, and super helpful if you’re feeling overwhelmed.
What You’ll Love:
- A free Crochet Business Planner when you join her email list
- Blog posts about pricing your handmade goods, setting goals, and managing time
- The Crochet Business Chat podcast for business talk while you crochet
Here are some links to her blog post:
- How to make sales without being pushy
- How to stand out in a crowded market as a crocheter
- How to make money from your crochet business and do it full-time
Visit Pam’s blog for more tips and tricks like this: Crochetpreneur
How to Combine These Free Resources with Your Own Business
You don’t have to follow every single tip out there; just pick the ones that make sense for where you are right now. It would be best to find a resource or creator that you can relate to and provides the end goal you want in your business.
How to improve the quality of your crochet toys to make more money, [Read Here]
Final Thoughts
You absolutely can build a crochet business selling your finished items, and you don’t have to do it alone or spend a fortune to get started.
By focusing on:
- High-quality photos
- Consistency online
- Real, honest visuals of your products
- Learning from trusted creators like Ashley and Pam
You’ll already be way ahead of where most people start.
So, if you’re ready to turn your crochet hobby into something more, start small, learn a little each week, and take action. You’ve got this! It has taken me 5 years to get where I am today, and I’m still learning every single day. I often listen to podcasts or read blog posts to see where and how I can improve my business. Take one day at a time; unfortunately, this isn’t a get-rich-quick scheme, and it may take you a couple of weeks, months, or even years, but it is possible when you strive to learn and stay consistent.
